The Children’s Inn at NIH launches 4 fundraising campaigns a year. KB Digital creates and executes a digital campaign to accompany each direct mail appeal.
We worked with The Children’s Inn at NIH’s team to develop, launch, and report on each digital fundraising campaign. Each campaign includes:
- Campaign strategy
- Email Marketing: develop & deploy 5-7 emails
- Content Creation for organic social: 15 organic posts
- Social Advertising: Facebook and Instagram ad campaigns
- Reporting and optimization of overall campaign performance